Here is the article that started it all: http://www.wired.com/2014/03/clippy-clip-clip-yall/
It’s actually a funny article and you should check it out. But the 3 main take aways in the video (1:42) are:
1 Twitter is about community
2 Know your “Influencers”
3 Seize the Happy Moments
It’s my first video, let me know your thoughts!